I’ve had the extremely good fortune of being involved with the state’s youth-let anti-tobacco industry movement (”Just Eliminate Lies” or “JEL” for short) since it’s inception back in 2000. This year’s theme for the state-wide summit was “JEL Number Nine” – the capstone of which were two “street marketing” events, one in Des Moines and one in Iowa City.
As you can see, the message was “50 people will die this lunch break from tobacco use.” Fifty teenagers in black shirts would “die” when “Big Tobacco” rolled in. Overall it was well-recieved!
Ever since I decided to learn more about / establish myself in the field of “sustainability,” I’ve had to undertake a lot of research.
Far, far too much research. Every time I click “open all bookmarks” on my “Research – Green Stuff” folder, my browser opens over 30 websites and blogs. Among them are standards like Treehugger and Mother Earth News, both of which could take hours just to browse.